A prestigious address in the centre of Wrocław is a value on its own. Our cooperation with the client began with strategic workshops which set the course for further actions. Our task was to grasp the key features of the investment in the process of creating names, logos and a website which gave Odrzańska its life online and in the real world (by using a large-format net on the building), giving the citizens of Wrocław a topic to discuss not just in the vicinity of the Market Square. We also created dedicated papers for the investment: sheets with logos, folders and apartment cards and took care of production and printing.